Global Context and Relevance
Gandum Village is a practical response to the global challenges identified in reports such as "Our Common Future" and in the United Nations Sustainable Development Goals (SDGs). We live in an era of environmental emergency, growing social inequalities and rapid cultural change, where it is urgent to adopt regenerative and sustainable models that promote a balance between the present and the future.
Why Now?
The time to act is now. As Our Common Future pointed out, today's actions have a direct impact on the quality of life of future generations. Gandum recognizes its responsibility to lead by example, showing that it is possible to balance comfort, design and sustainability in an inspiring and practical way.
Global Challenges
The world is currently facing challenges that require immediate and integrated action:
1. Climate Crisis:
Rising global temperatures, loss of biodiversity and scarcity of water resources.
The urgency of reducing carbon emissions and implementing regenerative solutions.
2. Social and Economic Inequalities:
Communities excluded from the benefits of economic development.
Lack of access to basic resources, such as quality education and healthy food.
3. Unsustainable consumption:
The current model of production and consumption exceeds planetary limits, depleting essential resources.
The need to move towards a circular economy and responsible practices.
The Relevance of Gandum Village
Gandum is more than a hotel - it's a model of conscious living, designed to be a tangible example of how regeneration and hospitality can coexist. This positioning responds to a growing demand for spaces and experiences that combine positive impact with comfort and inspiration.
1. Conscious Hospitality:
Gandum goes beyond conventional tourism, offering experiences that connect guests to nature, the community and regenerative practices.
2. Environmental regeneration:
The practices adopted at Gandum, such as agroforestry and water management, serve as a practical example of how to reverse negative impacts and create environmental value.
3. Education and Inspiration:
Every element of Gandum - from construction to service - is designed to educate and inspire visitors, showing how sustainability can improve the quality of life.
4. Local Impact with Global Relevance:
By working with the Montemor-o-Novo community and local partners, Gandum demonstrates how sustainable practices can benefit both the environment and the local economy, serving as a benchmark for other projects worldwide.
Alignment with Global Trends
Gandum is part of the main trends identified in the hospitality and sustainability sector, including:
Regenerative tourism: Focused on making destinations better than they were before.
Circular economy: Practices that reduce waste and maximize the reuse of resources.
Conscious consumption: Guests are looking for experiences that reflect their personal values.
